Text and International Cases in Strategic Retail Management

“Text and International Cases in Strategic Retail Management” is a comprehensive resource that delves into the intricacies of retailing on a global scale. Through a collection of international case studies, the book provides valuable insights into various aspects of strategic retail management, including multichannel retailing, online retailing, retail formats, performance measurement, and logistics. By examining real-world scenarios, readers gain a profound understanding of the challenges and opportunities in the dynamic field of global retailing. The book not only explores the diverse retail formats but also addresses crucial aspects such as logistics and performance measurement, making it an indispensable guide for students and practitioners navigating the complexities of strategic retail management.

This text stands out for its emphasis on international case studies, offering a practical and global perspective on strategic retail management. Whether exploring the nuances of multichannel retailing or delving into the impact of online retailing, the book equips readers with the knowledge and analytical skills necessary to formulate effective retail strategies in a rapidly evolving global marketplace.

Keywords

International case studies, Multichannel retailing, Online retailing, Retail formats, Retailing, Retailing Performance measurement, Retailing logistics